October 3, 2022

The AFL will stay on Channel 7 and Foxtel till no less than 2031 after a landmark $4.5billion deal was reached with the league’s broadcast companions on Tuesday.

Channel Seven and Foxtel staved off fierce competitors from Community Ten and streaming associate Paramount Plus – backed by US media large CBS – and 9 Leisure and streaming associate Stan to safe the rights. 

McLachlan assured followers the deal would retain the identical quantity of video games on free-to-air TV

That included an Eleventh-hour pitch of $500million a 12 months from 9 Leisure that Seven West Media and Foxtel have been capable of trump to safe the rights.

AFL chairman Richard Goyder hailed the landmark announcement as important for future progress of the sport.

‘It’s a historic day for our code and the way forward for the code,’ he mentioned.

‘It’s a proud day that we announce the largest broadcasting deal in Australian sport and ship on our function to progress the sport so everybody can share in its heritage and potentialities.’

Broadcast deal particulars  

Toyota AFL Grand Last scheduling continues to be below the management of the AFL

All AFL video games, the Brownlow Medal, all AFL finals and the Toyota AFL Grand Last might be broadcast dwell and free on the Seven Community and 7plus digital.

There might be Thursday night time matches on Seven Community and 7plus digital throughout the first 15 rounds of the season

Dreamtime on the ‘G, Anzac Day eve, Anzac Day, Good Friday, Easter Monday, and Queen’s Birthday will all be dwell and free, together with three extra marquees such because the season opener and Queen’s Birthday celebration. 

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AFL chief government Gillon McLachlan mentioned the variety of free-to-air video games would stay the identical below the brand new deal, though Foxtel could have unique rights to Saturday video games for the primary eight rounds in Melbourne.

‘This partnership is an unbelievable end result, unprecedented and the largest in Australian sport,’ he mentioned. 

‘Importantly, this announcement means we’ll have no less than the identical variety of free-to-air video games on the Seven Community.

‘I need to say that once more – we’ll have no less than the identical variety of free-to-air video games. This partnership is an unbelievable end result, unprecedented and the largest in Australian sport.’

SWM managing director and chief government James Warburton mentioned the deal would guarantee AFL followers have entry to a complete package deal of dwell motion and replays in coming years.

‘Securing a complete package deal of digital rights to the AFL for 7plus was our absolute focus,’ Warburton mentioned.

‘For the primary time, followers will be capable of entry one of the best AFL video games and video content material, dwell and free, in a manner that fits them.

‘Extra importantly, this new mixture of broadcast and digital means SWM might be ideally positioned to drive and seize a major share of the rising whole tv market.

‘Collectively, the AFL and Seven have made the code the primary winter sport throughout the nation and we stay up for working with the AFL Fee to increase the game’s management.’

The printed announcement comes after McLachlan additionally introduced a brand new all-time AFL Membership membership report of 1,190,671 members. 

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The 1,190,671 quantity surpasses the report of 1,113,441 that was set in 2021. The 2022 whole is 6.9 per cent progress on final 12 months.